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PM De Luxe Blended Bourbon Whiskey Vintage Ad - National Distillers 90 Proof

Vintage PM De Luxe whiskey print advertisement with a bottle and large wooden 'PM' letters.

AI caption · Photo 1679 of 2796

This scan is a vintage full-page color magazine advertisement for PM (Penn Maryland) De Luxe Brand Blended Bourbon Whiskey, produced by National Distillers Products Corp. of New York City (label blended in Cincinnati, Ohio). The artwork shows a glowing whiskey bottle with the PM De Luxe label standing behind large three-dimensional 'PM' letters marked 'DE LUXE – RYE OR BOURBON.' The headline reads 'Two letters that made a great name for themselves.' Body copy promotes the whiskey's flavor, smoothness, and consistency, stating that PM DeLuxe 'is one whiskey that will always taste the same' and that National Distillers sets aside a yearly percentage of its fine old whiskies of bonding age to assure consistent taste and quality. A footer specifies the product composition: the straight whiskey in the product is four years old, the blend is 51% straight whiskey and 49% grain neutral spirits, and it is 90 proof. This is NOT an automotive document — it contains no vehicle, fuse, wiring, or parts information — despite being filed in a 2000 Mercury Grand Marquis gallery. It appears to be a mid-20th-century print advertisement, likely scanned from an old magazine.

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Frequently asked questions

What product is advertised in this document?
PM (Penn Maryland) De Luxe Brand Blended Bourbon Whiskey, available in rye or bourbon, made by National Distillers Products Corp.
What is the proof and composition of PM De Luxe whiskey?
It is 90 proof, composed of 51% straight whiskey and 49% grain neutral spirits, and the straight whiskey in the product is four years old.
Who made PM De Luxe whiskey and where?
National Distillers Products Corp., New York City; the label states it was blended by National Distillers Products Corp., Cincinnati, Ohio.
What is the ad's headline?
'Two letters that made a great name for themselves,' referring to the letters PM.
Does this document contain any automotive information?
No. It is a whiskey advertisement with no vehicle, fuse, wiring, or parts content.

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