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Ford Bronco Brochure Page: Quality & Workmanship, Frame & Rust Protection
Ford sales-brochure page titled Quality and Workmanship featuring cutaway illustrations of trucks and a Bronco with engineering text.
This is a page from a Ford truck sales brochure titled "Quality and Workmanship," describing Ford Motor Company's quality control, design, engineering, testing, and manufacturing processes for its trucks, with the Ford Bronco featured prominently in the illustrations. The page explains that Ford uses computer simulations to evaluate full-scale vehicle and component behavior before building trucks, road-tests trucks over hundreds of thousands of miles through stress and corrosion (salt bath) conditions, and uses laboratory equipment such as the Electrodynamic Actuator to eliminate squeaks and rattles. Illustrations include the Bronco's ladder-type frame with deep-section channel side members and five crossmembers, double-wall construction in the front metal roof, hood, doors, rear quarter panels and tailgate, and a color-coded diagram of anti-corrosion measures: spray-applied sealers, plastic parts, galvanized metal, and zinc-coated metal. The page also covers the use of computers, robots and lasers in manufacturing and assembly, and references Ford's Arizona Proving Ground corrosion testing and Employee Involvement programs at Ford plants. A reader learns how Ford designed, tested, and rust-proofed Broncos of this era, and where corrosion protection was applied on the body. The right edge of the page is cropped, so several paragraphs in the right column are incomplete.
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Frequently asked questions
- What anti-corrosion treatments does Ford use on the Bronco according to this brochure?
- The brochure's diagram highlights four measures: spray-applied sealers, plastic parts, galvanized metal, and zinc-coated metal.
- What kind of frame does the Bronco have?
- Bronco's ladder-type frame features deep-section channel side members and five tough crossmembers.
- Where does the Bronco use double-wall construction?
- Double-wall construction is used in the front metal roof, hood, doors, rear quarter panels and tailgate.
- How does Ford road-test its trucks?
- Ford trucks are road-tested over hundreds of thousands of miles under extreme stress and load conditions on paved and unpaved surfaces, up and down steep grades, and through corrosive salt baths, plus demanding acceleration, cornering and braking maneuvers.
- What is the Electrodynamic Actuator used for?
- It drives a truck continuously under a variety of road and weather conditions; one objective is to eliminate squeaks and rattles caused by bumps, jolts, and hot and cold temperatures.
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